What happens when the comfort of a sporty style meets the sophistication of casual? Athleisure appears, one of the strongest trends for this summer. This style combines functional and practical pieces with a touch of elegance, providing versatile looks, perfect for those who want to combine relaxation and style.
What is Athleisure?
The concept of athleisure goes beyond the simple combination of gym clothes and casual pieces. It represents a modern lifestyle, in which comfort and functionality are fundamental, but without compromising on aesthetics and good taste. It's the ideal choice for a summer where movement and well-being are priorities.
However, it is important to remember: athleisure does not adapt to all environments. Before choosing your look, consider the dress codes of the place or event you will be attending.

How to Adopt Athleisure with Sophistication?
Do you want to join the trend and still maintain an aligned look? Opt for combinations that balance sporty pieces with more structured or classic elements. Here are two suggestions to get started:
1. Training set in neutral colors + structured blazer:
• This combination elevates the sporty look, bringing a touch of sophistication without compromising comfort.
• Choose a blazer with a good cut, in neutral tones, such as black, gray or beige, that complement the outfit.
2. Midi dress + running sneakers:
• Mix the elegance of a midi dress with the functionality of running sneakers for a relaxed look perfect for summer.
• Choose sneakers with a clean design and neutral colors to balance the composition.


Why is Athleisure Ideal for Summer?
Summer calls for lightness, movement and pieces that keep up with a busy routine. Athleisure responds exactly to this need, offering:
• Versatility: Pieces that can be used for both everyday activities and more relaxed moments.
• Comfort: Lightweight, adjustable materials that allow freedom of movement.
• Timeless Style: Looks that perfectly match the relaxed vibe of the season, but also adapt to the urban style.





Tips for not making mistakes in Athleisure
• Invest in quality: Choose well-made pieces, with high-quality fabrics.
• Bet on the right accessories: A structured bag or sophisticated sunglasses can transform your look.
• Respect the environment: Be aware of occasions where the athleisure style is more appropriate, such as walks, brunches or leisure moments.
Athleisure is not just a trend, it is a reflection of the contemporary lifestyle, where the search for well-being, practicality and fashion coexist. If you are looking for inspiration to embrace this trend with sophistication, explore the options available at the Brandfire Showroom, where style and quality go hand in hand.
Try the best of athleisure and transform your wardrobe for spring!
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T-shirt Mushroom
99,00 € -
Amanda Sneaker Dress - coral
452,00 € -
T-Shirt Tomates
99,00 € -
Amanda Lagosta Dress - Navy Vichy
452,00 € -
Blazer Alfaiataria Caju – off white
464,00 €