5 Documentários essenciais sobre moda sustentável para uma consciência ecológica

A indústria da moda, muitas vezes associada ao glamour, esconde realidades que impactam profundamente o meio ambiente e as comunidades envolvidas na produção têxtil. Para quem busca compreender melhor esses desafios e adotar práticas de consumo mais conscientes, selecionámos cinco documentários que exploram a importância da moda sustentável. The True Cost Este documentário revela os […]

Holistic Practices, Slow Living and Conscious Fashion: A lifestyle that conquers global brands and icons

In recent years, holistic practices and the concept of slow living have been gaining more and more followers. This movement, which values ​​self-care, sustainability and conscious consumption, is a reflection of how modern women seek balance between well-being and the fast pace of everyday life. This new way […]

Athleisure: The Trend that Combines Comfort and Style

What happens when the comfort of a sporty style meets the sophistication of casual? Athleisure appears, one of the strongest trends for this summer. This style combines functional and practical pieces with a touch of elegance, providing versatile looks, perfect for those who want to combine relaxation and style. What is Athleisure? The concept […]

The biggest fashion trends for 2025: What will be hot?

The year 2025 promises to bring many new things in the world of fashion, we have prepared this article with the biggest trends that in our eyes will guide the wardrobe of women who seek to be at the forefront and, at the same time, make conscious choices. Shall we find out? 1. Colors of nature and the return of metallic tones The colors […]

The new luxury and the art of exclusivity

The concept of luxury was seen as synonymous with ostentation and access to expensive products, often associated with highly prestigious brands. However, nowadays true luxury has come closer to exclusivity and inaccessibility, and the relationship that is built. We are in an era where sellers prioritize creating collections that are inaccessible to everyone, scarce, […]

Handmade, a rising global trend

Authentic and exclusive, artisanal work has been consolidating itself as a global trend that represents a unique business opportunity. In recent years, the handmade sector has gained more prominence in the market, as consumers begin to look for handcrafted products. The appreciation of authenticity, originality and tradition combined with […]

Brandfire Showroom featured in Prommotion Magazine

The Brandfire showroom has become a reference point in the world of fashion, promoting innovative national and international brands that shape the future of the sector. With an ongoing commitment to brand management and marketing, the agency has increasingly attracted the attention of influential figures and designers. The Brandfire showroom […]

Fashion Lisbon 2024

Showroom Brandfire dresses celebrities at Moda Lisboa Showroom Brandfire, recognized for its expertise in brand management and marketing, presents its exclusive showroom at ModaLisboa, where it dresses renowned influencers with some of the most innovative and relevant brands on the national and international fashion scene. With careful curation, the Brandfire Showroom […]

New Brand: IKIGAI

Mariana has a master's degree in fashion design. His passion for fashion arose through character design in the theater he studied, having even interned at the Teatro Nacional D. Maria. It was at that point that he became aware of the influence of clothing in creating a character. The meaning of Ikigai for Mariana refers to the reason […]

BrandFire Showroom 11.11 Released

It was last Saturday, November 11th, that the BrandFire Showroom, a fashion showroom integrated into the B. Group, launched at 11:11 a pioneering digital platform, designed exclusively to support young fashion designers and designers already present in the industry, in order to reach new markets and customers. Designers like Gabriel Daros, Trocades, […]

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